SMM

Social Media Marketing

Accurate marketing with social media

84%

84% of internet users in Sweden use social media daily.

of internet users in Sweden use social media daily.

This substantial user base presents a tremendous opportunity for businesses. Whether leveraging platforms such as Instagram, Facebook, LinkedIn, or TikTok, our team specializes in developing strategies that maximize your online sales potential. Through engaging and tailored content, we elevate your online presence and drive increased sales performance.
Get in touch today and let us guide you towards the best solution for your goals, target audiance and business.

Great opportunities with Social Media Marketing

Choose the right channel for your target audience

Today’s social media platforms possess a wealth of user information, offering advertisers significant potential to connect with their specific target audience. By utilizing targeting options based on interests, age, location, and professions, you can pinpoint the audience you want to engage with. Additionally, making the right choice of media is crucial in reaching your intended audience effectively.

The message matters

Competition within the digital feed is intense, and it’s essential to capture the audience’s attention and make them stop scrolling to invest their time in your content. Tailoring your messages in ads to each specific target audience and considering where they are in their customer journey enhances effectiveness and yields more cost-effective advertising. We always customize our strategies to align with our customers’ buying journeys.

Our approach on Social Media Marketing

For all projects and clients we embark on, a common practice is to become experts in your company and product. We conduct research and interviews before a comprehensive kickoff meeting, during which we delve into your vision and goals. Together, we establish the framework for a successful and enduring partnership.

Organic Content

Organic content refers to the posts you create and share without paying for advertising; these posts are visible to those who follow your account. A vibrant feed, where you consistently inform your followers about current events, take them behind the scenes, offer promotions, or provide valuable content, forms the foundation for boosting engagement on your social media platforms. With relevant and sought-after content, you can increase your follower count and the number of likes. We assist you with strategy, content production, and testing to achieve these goals

The ads resemble organic posts but can be targeted at audiences who do not currently follow you. Together, we define the purpose of these ads and create content and target groups accordingly. The purposes can include gaining new followers, driving traffic to your website, promoting product purchases, or encouraging engagement through comments and likes.

To ensure that the ads reach our desired audience and achieve the intended objectives, we conduct tests on various elements, such as different images or messages within the ads. With a modest budget, we identify which ads best fulfill our goals, and subsequently, we can allocate a higher budget to those ads. Another way to optimize the ads is by experimenting with different target groups or formats.

Every month, we conduct a comprehensive review meeting with you to meticulously assess the actions taken and the performance of the ads and posts. This in-depth analysis allows us to gain valuable insights into what has worked effectively and areas where improvements may be needed. We delve into key metrics and engagement data to provide you with a clear picture of your social media campaign’s progress. Additionally, during this meeting, we collaborate to define our strategic direction for the upcoming periods, aligning our efforts to ensure continuous growth and success.

Successful projects involving SMM

Vepax Verktyg provides an in store and online platform for purchasing or renting tools machinery and workplace essentials

Vepax Verktyg x Solution Group

Established in 1825 Gustavsberg Porslinsfabrik is a renowned brand crafting ceramics in stoneware and fine china

Gustavsbergs Porslinsfabrik x Solution Group

Vepax Verktyg provides an in store and online platform for purchasing or renting tools machinery and workplace essentials

Vepax Verktyg x Solution Group

Established in 1825 Gustavsberg Porslinsfabrik is a renowned brand crafting ceramics in stoneware and fine china

Gustavsbergs Porslinsfabrik x Solution Group

How do we get started ?

We don’t believe in a one-size-fits-all approach and recognize that every process is unique. We tailor the optimal and most relevant solution specifically for you, your brand, your industry, and your needs. Contact us for a meeting, and we can discuss your solutions further

Contact us

Interested in exploring a partnership? Reach out to see if we’re a good match and how we can craft successful solutions together. We’re eager to hear from you.